This is article is essentially a list of everything you never knew you needed to know about small business - all taught via proverbs. How can you go wrong?
Here's one that I especially liked:
Give people what they need, not what they say they need -- interviews are tricky. People will swear up and down that they would buy a product you describe if only it were available, and then fail to do so as soon as it is. Likewise, in conversation an idea can sound terrible, but in actualization the idea can become a compelling product. You have to sherlock out the truth of the interest people express, and "yes/no" questions are usually less useful than "how much" or "how bad" questions.
What's your favorite? Have any to add?
Via: The Entrepreneurial Mind.
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