Wednesday, September 16, 2009

Facebook Networked Blogs - Yet another distribution opportunity?

I just took a few minutes and started publishing my blog to the NetworkedBlogs app on Facebook. I know very little about this app, so this may be a bad idea - but I have a strong hunch it isn't.

Does the world need yet another way to find my random writings on the web?

The answer is a definitely maybe.

One of the big lessons I learned about Facebook is that it's an excellent tool for content distribution. Essentially, there's a big segment of folks who would never find my blog on the web, but are glad to browse through it as a Friend on Facebook. The result is that having my blog in Facebook is actually helpful, and not just an act of redundancy mixed with hubris.

And so it goes with NetworkedBlogs. By publishing my content there, yet another slice of audience can find me who might normally not stumble on my blog.

I suppose it all boils down to this: rather than hoping your readers come to you, why don't you go to where your readers hang out?

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